This issue of Rural New York Small Business Owner holds ideas to help you get more customers, make more sales, and take advantage of changes likely to be made in the state’s Blue Laws.
Overhaul of alcoholic beverage laws proposed
Governor Andrew M. Cuomo is proposing updates to the laws governing the manufacturing and selling of alcoholic beverages in New York State. The laws are particularly designed to aid the craft beverage industry, which has become a significant driver of economic development in the state. Read a synopsis of the proposed amendments.
Welcome newcomers as your customers
Targeting new movers who are looking to establish a new relationship with local businesses should be an important strategy for businesses of any type, especially those in rural areas with declining populations. This post tells what new movers are likely to want to buy and when they are likely to be in the market for those items.
Boost your website traffic with SEO
If you sunk hundreds of dollars into a website design that not getting traffic, the problem may lie under the hood. No matter how nice your pages look, unless each one has a keyword for which your potential customers are searching, you wasted your money. Learn 5 search engine optimization tips that will help you deliver what your customers want. Note: This article says its for B2B companies, but everything here applies to B2Cs as well.
Find your best B2B social media platform
Generally, LinkedIn is the dominant business-to-business social network, but there are significant differences by industry. TrackMaven lays them out in its free 2016 analysis of 316 leading B2B brands in 17 industries.
3 clever ways to more customers in 3 weeks
The headline of this article says it gives three clever ideas and it delivers. None of the ideas are hard to implement, very time-consuming, or very expensive. What makes them clever is that many of them not only bring in traffic, but they also generate content that can be reused in marketing.