In today’s issue: Two Tompkins County colleges are collaborating on new vocational teaching degree, email beats social media for marketing, Snag-It has multiple business uses.
Colleges join to offer MAT in agriculture
Starting next year, Cornell University and Ithaca College will offer a Master of Arts in Teaching program to help meet the demand for qualified agricultural educators. The first cohort in the 13-month program will enter on May 31, 2016 and graduate the following summer.
Demand for agriculture teachers who can entice high school and middle school students to ag careers is surging. The US needs 200 more agricultural teachers each year to keep abreast of demand.
Brace for fallout from LaGuardia remodel
Keep bird flu out of NYS
NY hasn’t seen a “bird flu” outbreak in years. Commercial and backyard poultry owners can prevent Highly Pathogenic Avian Influenza, which devastated mid-West chicken and turkey flocks, with these steps.
Email beats social media for marketing
Email is nearly 40 times better than Facebook and Twitter combined as a way to acquire customers. Emails outperform social media three-to-one at prompting purchases and the average order value is 17% higher. Those statistics are the reason savvy buyers eyeing an acquisition the size of the business’s email list.
Snag-It captures screens and customers
Snag-It from TechSmith is a screen capture program. Use it for:
- capturing and annotating copies of online sales receipts you’ll need at tax time.
- making explainer screencasts for training staff or customers
- recording video sales proposals
Snag-It isn’t free (It does have a free trial.), but at $49.95, it’s a steal. Hint: Sign up for TechSmith newsletter. The company sometimes runs deals for subscribers.
Good news in rural NY
The Cayuga Co. Farm Bureau is providing county emergency responders with a Res-Q-Tube device to rescue of grain storage bin accident victims.
McMahon’s E-Z Acres in Cortland County won New York’s 2015 Agricultural Environmental Management Award honoring the farm’s outstanding efforts to protect soil and water quality.
Agriculture scholarships for Jefferson County young farmers are one of the projects to be funded by a public consignment auction Aug. 29 in Mannsville. The auction is a project of Empire Livestock and the Jefferson County Farm Bureau.
Hudson Valley agricultural non-profit Glynwood is helping farming thrive through projects like the Hudson Valley Farm Business Incubator.