The direction things are headed

Food safety rules, social media’s value for local business, and more in today’s Rural NY Small Business Owner.

Food safety rules coming in fall

The Food and Drug Administration is preparing to issue final food safety requirements for produce farms and food processing facilities this fall. Read the National Sustainable Agriculture Coalition’s analysis of what the  Food Safety Modernization Act (FSMA) rules and implementation timetable are likely to look like and the NSAC’s  update on the FSMA training component.

Tips for pricing your product

Learn three techniques for pricing your product so customers buy it and you make a profit. Remember, people are willing to pay more for products if the lower-priced competitors are clearly inferior.

How useful is social media for a local business?

Smart phones are replacing computers as customers’  preferred means of researching purchases and getting and customer service. Those changes mean social media is poised to become essential for local small businesses,  says SM company Hootsuite, which has a bias but also mountains of data.

Financing the business startup

Here is advice from around the web for business owners just starting out or those planning a business launch:

Small business startups rely on five different sources of funding, all of which come with their own sets of problems.

Startups often overlook some basic financial issues, like making sure their credit is good.

Venture capital funded tech companies that don’t make money for years are hot news. They’re not so hot guides for SBOs. If you’re smart and careful, you can start a business from nothing without venture capital. Watch interviews with people who did it.

What caught your eye in this issue?

Help us give more of the kinds of information rural New York SBOs like yourself want by telling what links you found worth clicking in this issue. Thanks.


Published by

Linda Aragoni

I read. I write. I think. I make big ideas simple. I help teachers teach expository writing to teens and adults. In my free time, I read and review old novels.

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